MAVIRA was born at the intersection of memory, identity, and self-expression. Created by fashion designer Mariana Vitorino Ramos, a graduate of ETIC Lisbon, the brand is deeply rooted in a love for inherited garments and the timeless stories stitched into fabrics, patterns, and traditions.
Inspired by her mother and grandmother, the women who passed down not only knowledge, but a passion for creation, Mariana built MAVIRA as a space where clothing is more than what you wear: itās how you feel, how you remember, and how you live.
MAVIRA is a Portuguese slow fashion brand for those who want to live life with more color. It celebrates individuality, embraces imperfection, and believes that true style should never come at the cost of the planet. With every piece, Mariana invites you to be unapologetically yourself: comfortable, expressive, and vibrant.
Mariana creates pieces with the hope that they are not just worn, but lived in.
Every dress holds a laugh. Every fabric, a memory.